Meta marketing connects your offer with selected audiences on Facebook and Instagram. We plan the marketing funnel and content pillars before connecting the creative, campaign and enquiry journey around your business objective.
We map your marketing funnel first, then build content pillars around what people need at each stage. That plan guides the message, creative and campaign.
Marketing funnel
Awareness
Consideration
Conversion
Awareness
Get noticed.Brand stories, useful education and the problems you solve.
Consideration
Build confidence.Demonstrations, client proof and answers to common questions.
Conversion
Make the next step clear.Relevant offers and a clear route to enquire.
Your campaign, connected.
Offer & campaign strategy — Plan the marketing funnel, content pillars and offer before the campaign.
Offer & campaign strategy
Plan the marketing funnel, content pillars and offer before the campaign.
Campaign setup & lead generation
Connect Facebook and Instagram to an enquiry path.
Creative testing & retargeting
Compare creative and reconnect with interested audiences.
Yes. One of our main advantages is that content production and paid media can be planned together instead of being managed by separate teams.
How much ad budget do I need?
There is no single budget that fits every business. The right starting point depends on the industry, audience size, offer, objective and how much data is needed for meaningful testing.
Can you run WhatsApp lead campaigns?
Yes. WhatsApp can be used as part of the conversion journey when it fits the business and campaign objective.
Do you guarantee leads or sales?
No responsible agency can guarantee a fixed result. Performance depends on the offer, market, audience, creative, budget, follow-up process and competition. Our role is to build, test and optimise the system around the available data.
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Smart Cable
Performance Marketing
Cable / Industrial
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A cable supplier serving contractors, wiremen, electricians, developers and project buyers. Its products serve commercial and construction purchasing needs.
Generate a steady flow of construction and project enquiries through content and Meta advertising.